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Life Science

Specialize to Succeed

Posted October 26, 2010 - 12:55pm by David Worrell

Want to know the #1 secret to success in business? Read this great article in the USA Today, "Find a Niche" by Rhonda Abrams... or just let me tell you in my own words: "Pick-A-Niche".

Here's the key in Rhonda's own words: "Specialists succeed".

Are you High and Right?

Posted August 19, 2010 - 9:35am by David Worrell

If you've read any of our other blog posts, you know by now that the key to Success in America lies in being unique and highly differentiated from your competition.

I now see that we were wrong.

Its great to be unique and different. In fact, its absolutely necessary. But that in itself is not enough. We were missing one more key ingredient -- what Guy Kawasaki called "being high and to the right."

You see, being different is only one dimension of success. The other...?

Selling Science

Posted June 25, 2010 - 8:59am by David Worrell

Chemistry, Biology, Pharmacology, Physics, Astronomy, Oceanography...Sales? If you are a scientist, you appreciate the deep structure and processes in your chosen field. The table of elements is not random, it reflects a certain order to the universe, and knowing that order empowers you and your business to do great things.

Selling is no less a science than Chemistry or Biology or Astronomy. There are rules, methods, and structures within the field of sales that the most ardent scientist would appreciate.

Case Studies: 3 ways to enter the USA market

Posted November 24, 2009 - 5:09pm by David Worrell

Recently I met with 3 different manufacturers of solar panels. All are from Spain, and all want to enter the USA market. Their approaches are very different, and I think that their results will also be very different. One will undoubtedly find success. One will undoubtedly fail. And one will probably limp along until they get either lucky or tired. When you think of doing business in America, which approach will you use?

Approach #1: Certain Failure.

Chinese Solar Co's Having a Hard Time

Posted August 5, 2009 - 12:53pm by David Worrell

So... You think China will take over the Solar PV market...? Think again.

I spoke recently with Jack Meng, the Chief Representative and co-founder of Fire Energy in Beijing. His up-to-the minute assessment of the China PV manufacturing industry was insightful...and surprising.

Here are the 3 big suprises I learned from Jack Meng (Thank You Jack!):

SURPRISE #1

Distributed Power will redistribute the power

Posted June 24, 2009 - 1:28pm by David Worrell

This month's FAST COMPANY magazine makes a great case for distributed power. It's too bad that the popular press has to convince the rest of the world that distributed generation is the right answer... it is such an obvious solution.

Unfortunately, the utility companies want to hang on to their monopoly status and their old business models... choosing to slow our march toward energy independence rather than enabling it.

The US Government is Calling For A Clean Technology Transformation... Will Your Company Answer?

Posted June 23, 2009 - 3:46pm by Friend of AmeriStart

Today was a great day for all of us involved in Clean Technologies or "Clean Tech." The Obama Administration continued its push towards the USA's energy independence by calling on our political leaders to draft legislation that accelerates the demand and implementation for clean tech and renewable resources.

Take a look and see what the US President is saying....

Winning Customers at InterSolar in San Francisco

Posted June 18, 2009 - 7:51am by David Worrell

Act Local, Act Different

InterSolar promises to become one of the most important trade shows for the solar industry in the USA. Held in San Francisco this year (July 14-16), it is notable not so much for its size (smaller than WindPower by far), but for the international participation.

Selling Solar in America

Posted June 17, 2009 - 12:12pm by David Worrell

Opportunities to sell solar products are everywhere... but some opportunities are better than others. And some products are better suited for the USA than others. I met recently with Mr. Eric Blomendale, Director of Southern Energy Management (one of the largest Solar installers in the Southeastern USA). Eric's comments on the state of Solar sales were quite informative for anyone who is selling Solar products in the USA...